Google Ads (AdWords) Dashboard Integration

Track Google Ads spending, clicks, impressions and conversions alongside revenue and SEO performance. Connect Google Ads (AdWords) to Todün and visualize your advertising data alongside your other sources in one dashboard.

Metrics You Can Track

cost
clicks
impressions
conversions

Daily reports use the ad account’s timezone. Cost is in the currency shown in the feed name; Toduen does not convert currencies. This connection only reads reports. Google Ads no longer requires a developer token.

Why Track Google Ads (AdWords) in Todün?

Google Ads (AdWords) is a critical tool for advertising. But viewing metrics in isolation can make it harder to compare trends. Add Google Ads (AdWords) panels beside revenue from Stripe, traffic from Google Analytics, or requests from Cloudflare to review the same period.

  • ✓See Google Ads (AdWords) metrics alongside Email (IMAP), Bing Webmaster Tools, Meta Ads
  • ✓Follow the provider-specific setup instructions below
  • ✓Choose the metrics and date range available for your connected source
  • ✓Compare metrics across multiple data sources on one screen

How to Connect Google Ads (AdWords)

  1. 1Enable the Google Ads API in your Google Cloud project and apply for production access on its API overview page. New projects initially have test-account access.
  2. 2Create an OAuth client and use the Google Ads authorization guide to obtain a refresh token with the https://www.googleapis.com/auth/adwords scope. Authorize a Google Ads user with read-only account access.
  3. 3Copy the client ID, client secret and refresh token into the matching fields. Enter the customer ID shown in Google Ads; hyphens are accepted.
  4. 4If access goes through a manager account, also enter its customer ID as the manager login ID. Otherwise leave it blank.
  5. 5Choose Save and connect, then add a panel for the connected customer. The feed name includes its reporting currency.

Frequently Asked Questions

How do I connect Google Ads (AdWords) to Todün?
Enable the Google Ads API in your Google Cloud project and apply for production access on its API overview page. New projects initially have test-account access. Create an OAuth client and use the Google Ads authorization guide to obtain a refresh token with the https://www.googleapis.com/auth/adwords scope. Authorize a Google Ads user with read-only account access. Copy the client ID, client secret and refresh token into the matching fields. Enter the customer ID shown in Google Ads; hyphens are accepted. If access goes through a manager account, also enter its customer ID as the manager login ID. Otherwise leave it blank. Choose Save and connect, then add a panel for the connected customer. The feed name includes its reporting currency.
What Google Ads (AdWords) metrics can I track?
Available metrics include cost, clicks, impressions, conversions. Availability depends on the connected account and the provider API.
Does Google Ads (AdWords) provide historical data in Todün?
Daily reports use the ad account’s timezone. Cost is in the currency shown in the feed name; Toduen does not convert currencies. This connection only reads reports. Google Ads no longer requires a developer token.
What access do I need for Google Ads (AdWords)?
Follow the credential instructions above and limit permissions and account access where the provider supports it. Treat your API credentials as secrets and revoke unused credentials in your provider account.
Why might Google Ads (AdWords) data differ from the provider dashboard?
Check the account, selected metric, date range, and time zone. Provider reporting delays and API limits can also affect which data is available. Compare the same period in Google Ads (AdWords) before troubleshooting the connection.

Start Tracking Google Ads (AdWords) Today

Add Google Ads (AdWords) to your dashboard and compare its metrics with your other connected sources.

Other Integrations